People read websites by visually scanning the content on the page to quickly find the information they are looking for.
To help people with efficient search, websites are typically designed with a clear and concise structure, with headings and subheadings that divide the content into sections. Users will often scan these headings to quickly determine whether the content is relevant to their needs.
Apart from the website's structure, visual elements such as images, videos, and infographics also play an important role in catching the users' attention. These elements can effectively break down long texts and add aesthetic value, thereby keeping users interested and engaged.
Site design greatly influences the user experience of reading and interacting with the content. A clear and organized layout, complemented by appealing visual elements, can make it easy for users to access relevant information. Ultimately, a website's success relies heavily on its design and ability to provide a positive user experience.
